Prompt Mistakes: No Role or Goal

AI prompts mistakes role clarity teaching marketing

📌 Mini-series: Prompt Mistakes
🎯 Episode 2 — No Role or Goal

❌ Example of a bad prompt:

Explain how marketing works.

💥 What’s wrong with it?

AI doesn’t know who it is supposed to be
No target audience is specified
No format or tone → result is vague and neutral

✅ How to fix it?

You are a marketing instructor creating an online course.
Explain how marketing works in simple terms for beginners with no business background.
Use examples from everyday life to make the explanation easier to understand.

📌 What changed?

✔ Assigned a role → AI takes on the instructor’s voice
✔ Defined the audience
✔ Provided context and tone

💡 Takeaway:

If you don’t tell AI who’s speaking and who they’re speaking to — don’t expect a precise answer.
AI will generate a generic response because it doesn’t know its “persona” in the conversation.

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